Louisa Ha

GRM 2025 Workshop: Digital and Social Media Influencers Impact on Developing Country Image in Light of GCC National Visions

Professor of Research Excellence in the School of Media and Communication at Bowling Green State University, Ohio, USA, and Founding-Editor-in-Chief of the Online Media and Global Communication journal GCC Societies Bowling Green State University

Louisa Ha is Professor of Research Excellence (2021-24) in the School of Media and Communication at Bowling Green State University, Ohio, U.S.A. She is the Founding-Editor-in-Chief of Online Media and Global Communication, and also the former editor-in-chief of Journalism and Mass Communication Quarterly, the flagship journal of the Association for Education in Journalism and Mass Communication. She is a recipient of the prestigious Association of Education in Journalism and Mass Communication’s (AEJMC) Elenor Blum Award for Distinguished Research Service. As the founder and leader of the Global Social Media Influencers Research Lab in the School of Media and Communication, she is currently working on a global study of the information literacy and ethical practices of Content Creators sponsored by the UNESCO. She has over 5,900 citations according to Google Scholar. Her research interests are misinformation, social media influencers, online videos, new media business models, social and mobile media use, international conflicts and comparative communication, and audience research. She has published 80 refereed research journal articles and edited five books such as U.S.-China Trade War: Global News Framing and Public Opinion in the Digital Age. Lansing, MI: Michigan State University Press and The Audience and Business of YouTube and Online Videos. Lanham, Maryland: Lexington Books She serves on the editorial boards of Journal of Advertising, Journal of Advertising Research, International Journal of Advertising, Journal of Broadcasting and Electronic Media, Chinese Journal of Communication, and Communication and Society (an ICA affiliate journal in Chinese). She published a BGSU SSCI Communication Journal Publishing Guide comparing 94 communication and 72 information studies and interdisciplinary journals with 40 attributes for communication scholars.